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EQL Games Partners With Europe-Based Random State To Enhance iLottery Content
EQL Games announced another new partnership this week, as the lottery operator has inked a deal with iLottery content provider Random State.
Connecticut Soft Launches iLottery; Official Debut Expected This Weekend
The Connecticut iLottery is currently featuring a soft launch in preparation for an official release later this week.
Evoplay Focused On Developing iLottery Games For Millennials, Gen Z
European-based gaming company Evoplay has emphasized creating iLottery games for Millennials and Gen Z and is hoping to bring them to North America.
North Carolina Lottery Fastest To $1 Billion In Digital Instant Sales
The North Carolina Education Lottery launched its digital instants product in mid-November, and it has already generated $1 billion in sales.
Online Lottery Leading Illinois To Record Sales Pace For Fiscal Year
The Illinois Lottery is on track for record sales this fiscal year, thanks to the growth of iLottery, which is leading the effort.
What iLottery Experts Believe Will Help Drive Customer Acquisition
While iLottery is growing in the US, industry leaders don’t feel it is expanding fast enough, as several recently discussed the keys for player acquisition.
New Jersey Won’t Be Launching Online Lottery In 2024
Though original plans called for iLottery in New Jersey by 2024, the state lottery confirmed on Tuesday that it won’t happen this year.
Allwyn Using Full-Circle Marketing To Build Illinois Online Lottery Database
As operators for the Illinois online lottery, Allwyn North America is using digital innovation and marketing to construct its player database.
DraftKings Finalizes Its Acquisition Of Lottery Courier Jackpocket
On Thursday, DraftKings announced it completed the acquisition of lottery courier Jackpocket, giving DK access to multiple new states and players.
Maryland Lottery Subscription Services Down Nearly 6% Over The Last Year
The Maryland online lottery offers subscription services for players in the state, however, active accounts have dropped 6% during the last 12 months.